Your Outsourced Head of Marketing and Business Operations

committed to scaling your revenue, profits, and customer engagements

Marketing Strategy & Communications

Target your audience with the right message and offer. We will help you craft a holistic marketing strategy and communication plan that leverages multiple channels and tactics to engage with your audience and drive conversions.

  • Brand Strategy | Persona Development | Full Funnel Marketing | Website | Social Media Strategy | Content Strategy | Marketing Campaigns

LeadGen, Customer Acquisition, Advertising

Supercharge your growth marketing and targeted advertising with measurable results on paid platforms, affiliates, email, and more. Through rigorous testing and optimization, we will drive full funnel traffic and refine each step and touchpoint for increased conversions to meet your goals.

  • Digital Advertising (Facebook, Google, Tiktok, etc) | Email Marketing (Klaviyo, Mailchimp) | Affiliate Marketing | Retargeting | Direct Mail | Paid Advertising | Partnership Marketing

ANALYTICS, TRACKING, AND MEASUREMENT

Make data-driven decisions across your entire organization. We will monitor and analyze your campaigns, sales, outreach, operations, and impact. By implementing robust tracking and creating insightful dashboards, we will refine and optimize your strategies for maximum impact.

  • Conversion Pixel Set Up and Tracking | Dashboards and Reporting | ROI Analysis | Modeling and Forecasting | Google Analytics

Commercialization and Go to Market

From idea to commercialization, we will create and execute a comprehensive GTM strategy that ensures a successful launch, optimal positioning and targeting, and robust customer engagement that supports sustainable revenue growth.

  • Comprehensive Business and Financial Model Development | GTM Strategy Development | Vendor and External Partner Management | Product Positioning

E-Commerce

Optimize your shop, pricing, traffic, and merchandising to maximize sales and enhance the user experience. Through testing and conversion rate optimization, we will proactively manage your e-commerce business, collaborating across business functions to boost revenue and profitability.

  • Shopify | Profit and Loss (P&L) Management | Conversion Rate Optimization | Merchandising and Promotions | Pricing | A/B testing | Sales Modeling and Forecasting | Order Fulfillment Management | Customer Experience/Service

BUSINESS OPERATIONS & STRATEGY

Streamline and supercharge your operations to drive growth and efficiency. With a focus on strategic planning, business scenario modeling, program management, and special project initiatives, we will manage the essentials so you can focus on expansion and innovation.

  • Financial and Business Modeling | Analytics and Reporting | Strategic Planning | Business Case Development | VC/Investor Pitch Deck Development | Cross Functional Teams Management | Vendor/Partner Management | Special Projects | Monitoring and Reporting

“We do not inherit the Earth from our ancenstors; we borrow it from our children.”

— Native American Proverb